SSSA: "Give Us a Google Doodle"

 
SSSA: "Give Us a Google Doodle"

Even technology titans can have a whimsical side.

For search engine giant Google, that sometimes manifests itself in the forms of “Google Doodles.” Believe it or not, Google employs a full-time illustrator team to do them, and about 2,000 have been created over the years. Doodle topics vary widely, commemorating a variety of people, places, things and holidays.

Now, the Soil Science Society of America (SSSA) wants a new “down and dirty” Google Doodle to honor soil.

“Soils sustain life,” says David Lindbo, North Carolina State soil science professor. “It is a precious natural resource, and IYS is doing a good job of getting more public attention for soils. We think a Google Doodle on December 5, World Soil Day, would help us get the message out even more.”

Because around 2 billion people visit Google’s homepage each day, Lindbo and others at SSSA think a Google Doodle about soil would spark many new conversations about this important natural resource.

Patrick Drohan, a soil science professor at Penn State, made his own “top 10” list on what makes soil so important, from growing the food we eat to the cotton that literally gives us the shirts on our backs. Soil even fuels the very air we breathe, he notes.

“You probably would not be breathing if there was not soil for plants to grow in that produce the oxygen keeping you alive,” he writes.

The SSSA has created twelve 2-minute educational videos on the importance of soil, available at www.soils.org/iys/monthly-videos. The group is also encouraging farmers and others to campaign for a Google Doodle on December 5, which is recognized as World Soil Day. Email proposals@google.com to make your case.

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