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World Dairy Expo Launches Interactive Online Maps

May 6, 2010
By: Jim Dickrell, Dairy Today Editor
Visitors from around the globe can now log onto and click on the "Attendee Information” tab to learn more about each of the 750-plus companies participating in this year's show. 
World Dairy Expo Sales Manager, John Rozum says "We are really excited to provide this year-round resource.  In addition to a full listing of our exhibitors, you can now search our site for very specific information about each one.  Dairy producers are sure to find this tool valuable before, during and after the show.”
Interactive options include:
•          Up-to-date lists of World Dairy Expo's exhibitors, featuring company name, product category, booth location and web address.
•          Individual maps of the grounds, including the Outdoor Trade Mall, Exhibition Hall, Coliseum, Arena Building and Grazing Pavilion, that allow you to scroll over booth locations and see            the name of the company occupying that space as well as their address and contact information.
•          Dairy producers who are looking for specific products or equipment will appreciate the search   function of the site.  For instance, if you are looking for products to treat mastitis,      simply type the word into the search bar and an instantaneous list of all exhibitors supplying mastitis treatments appears along with their booth location and website link. Click on       individual maps, and these same exhibitors' booths are highlighted.
Rozum notes, "Each year World Dairy Expo's trade show features the best tools, products, equipment and technology to manage a dairy operation.  We're hoping our new search function and interactive maps help connect dairy producers with our exhibitors all year long.”
World Dairy Expo is an international trade and cattle show for dairy producers. This year's show will take place September 28 through October 2 at the Alliant Energy Center in Madison, Wis. For more information, contact World Dairy Expo at 608-224-6455 or visit

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