On the expo floor of Ag Connect 2013, John Deere showed how its combining machinery and technology. At the center of the exhibit, stations featuring telematics, precision ag, and technology applications had a product expert at each display. And then machinery including a combine, planter, large tractor, sprayer, and self-propelled forage harvester, flanked the technology stations.
The company also had a small theatre set aside with scheduled programs focusing on maximizing machinery, using technology and their latest products.
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