Sep 23, 2014
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February 2014 Archive for Livestock Today

RSS By: Sara Brown, Beef Today

The Livestock Today blog is your place to learn the latest production news for the livestock industry.

Caught on Camera

Feb 07, 2014

It’s not often I’m on the other side of the microphone—being the interviewee instead of the interviewer—but that’s exactly what happened this week at the Cattle Industry Convention & NCBA Tradeshow. Thanks to our friends at the Samuel Roberts Noble Foundation, I got in on part of their "ag"vocay challenge.

Check out my interview, and then go and watch the others. The contest will measure the number of views each video gets to win a mini Ipad.


Here’s my challenge to you: If the camera was on you, how would you have answered the questions that Adam Callaway asked me? Share your story—whether you raise organic or some other branded beef, or commercial beef—with the consumers that you know. Take the offense in your influence circles and share the positive message of beef.

Also, be sure to read the Samuel Roberts Noble Foundation’s blog, right here on

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