Jim Dickrell
Crush Feed Costs
This monster truck, sponsored by Vi-COR, was hard to miss as attendees enter the main Exhibition Hall at World Dairy Expo. Vi-COR's message: "Crush feed costs with the addition of Celmanax yeast culture to your dairy rations."
Rick Mooney
Wisconsin Cheesehead
After spending some time at Expo, this young man from Pennsylvania is seriously considering becoming a Packers fan.
Rick Mooney
The Perfect Flat Top
This fitter is focused on getting things just right for an afternoon cattle show.
Rick Mooney
A Face in the Crowd
To this Brown Swiss, her next meal is more important than a ribbon.
Rick Mooney
Awards on Display
Ribbons, banners and medals reflect pride in accomplishment following Thursday's show.
Rick Mooney
Something to Bring Home
Business was brisk at the Purple Cow gift shop.
Catherine Merlo
Sweet Surrender
Heather Smythe shares a sample of mouth-watering fudge from Mousehouse Cheesehaus. The Madison-based company makes several flavors of fudge. It's the company's fourth year at World Dairy Expo.
Catherine Merlo
Academic Expertise
Dr. Normand St-Pierre of The Ohio State University presented a seminar on practical ways for dairy producers to reduce feed costs and increase milk prices.
Catherine Merlo
Austrian Exhibitors
Owner Franz Janschitz (left) displays his milk processing equipment Friday. The Austrian-based Janschitz company makes small-scale cream separators, pasteurizers and butter churners. Export manager Gernot Trampitsch is at right.
Catherine Merlo
'Moosic' Man Guitar
Vance Haugen, a County Agent with the University of Wisconsin-Extension, tries out the one-of-a-kind Ernie Ball guitar at cartoonist Leigh Rubin's booth. Rubin (right) hand-painted and signed the guitar.
Catherine Merlo
Take Your Pick
A favorite stop at Expo is the ice cream parlor sponsored by GEA Farm Technologies.
Jim Dickrell
Forage Plot Harvester
Chad Staudinger, forage product manager for Dairyland Seed, demonstrates a one-of-its-kind plot harvester the company uses to do yield checks. The comparisons show Dairyland hybrid alfalfa out yield conventional varieties 90% of the time, he says.
Jim Dickrell
Sales Job
Commercial dairy exhibitors are able to get up front and personal with potential customers as they peruse the booths in World Dairy Expo's Exhibit Hall.
Jim Dickrell
The Milk Must Get Through
The milking must go on, so milk trucks arrive early Friday to pick up milk from hundreds of cows at World Dairy Expo. Total cattle count aproaches 2,700 head.
