Game of Throws
Sep 09, 2013
I’m working on a story about what I call "precision infrastructure" – those support products that make your tablets, smartphones and other technology work better. Think cases, mounts, wifi hotspots and so on. Your technology is no good if it’s inaccessible or worse, broken.
That’s why I had to laugh when I stumbled across this Wired magazine article about a new smartphone app called Send Me To Heaven (S.M.T.H.). For not everyone’s looking out for your device’s best interests.
The goal of the game – throw your phone into the air as high as you can, and catch it. The app is billed as a "sports game" and winners are posted to daily and weekly leaderboards.
The description at the Google Play store includes the following warning: Throwing a smartphone high into the air may result in both damage to the smartphone, property and/or personal injury. Author and distributor of S.M.T.H. is not liable for any damages or injuries arising out of playing the S.M.T.H. game.
Still, the game’s creator, Petr Svarovsky, told Wired he hopes the game results in broken devices. "The original idea was to have very expensive gadgets, which people in certain societies buy just to show off, and to get them to throw it," he says.
The game is available on Google Play, complete with a 4-star user rating and 800+ user reviews. As one reviewer joked, "Thank you S.M.T.H., and thank you OtterBox." Meantime, was pulled from the Apple App Store for "encouraging behavior that could result in damage to the user’s device."