You don’t just farm a physical crop these days – you also harvest digital data by the gigabyte. While sharing this information with third-party service providers can yield new insights and greater profitability, many farmers worry about how data will be used when it leaves their hands. Common anxieties include:
• Will my data be resold or forwarded to others without my consent?
• Will sharing my data make me vulnerable to regulations, creditors or litigation?
• Will companies use my data for market manipulation or price discrimination?
Follow the link below to hear Dr. Shannon Ferrell, associate professor of agricultural law at Oklahoma State University, explain the key issues farmers face surrounding data privacy and security. Learn common mistakes and tips to keep your data safe, secure and profitable. Hear common questions other farmers are asking about big data.