AgDay Daily Recap - July 22, 2011

July 22, 2011 09:29 AM
 

TODAY ON AGDAY:
JULY 22, 2011

HEATWAVE CONTINUES:
GOOD MORNING EVERYONE. FROM THOUSANDS OF TURKEYS DYING IN MINNESOTA TO CATTLE HEADED FOR SLAUGHTER IN THE SOUTHERN PLAINS, TO CROPS CURLING IN THE MIDWEST---THE SUMMER HEAT IS WEIGHING ON EVERYONE'S MIND. USDA'S CHIEF METEOROLOGIST IS COMPARING THIS CURRENT HEATWAVE AND DRYNESS THAT'S BAKING MUCH OF THE COUNTRY TO A SIMILAR WEATHER SYSTEM IN 1995. THE SPRING OF 1995 WAS WET AND COOL MUCH LIKE THIS YEAR. THERE WAS LIMITED ROOT DEVELOPMENT IN MANY CORN AND SOYBEAN CROPS. WHEN SUMMER ROLLED AROUND, THE RAIN SHOWERS DISAPPEARED AND CROPS STRUGGLED. THIS YEAR, IT'S A SIMILAR STORY. AND NOW WITH THE HIGH PRESSURE SYSTEM PARKED OVER THE U.S., CROPS CAN'T GET A BREAK. AND USDA SAYS MORE HEATWAVES COULD FOLLOW.

USDA DROUGHT:
WE'LL SEE SOME SHORT-TERM RELIEF, A FAIRLY SHORT LIVED PHENOMENON WHERE WE'LL SEE SOME COOLER, DRIER AIR PUSHING INTO THE MIDWEST. HOWEVER AS WE MOVE AHEAD INTO NEXT WEEK AND THE LATTER PART OF JULY IT DOES APPEAR THAT THE HEATWAVE WILL RELOAD ACROSS THE SOUTH CENTRAL U.S. AND WE MAY SEE A SECOND OR EVEN A THIRD PUSH OF THESE HOT, HUMID CONDITIONS ACROSS THE MIDWEST IN LATE JULY AND EARLY AUGUST. RIPPEY SAYS IT'S NOT ONLY THE HEAT AND SHORTAGE OF RAIN, BUT THE LACK OF OVERNIGHT COOLING THAT'S IMPACTING THE CROPS. PLANTS ARE NOT GETTING A CHANCE TO REST AT NIGHT.

HAY PRICES:
ACCORDING TO THE USDA 2011 WILL GO DOWN AS THE YEAR WITH THE LOWEST NUMBER OF HAY ACRES ON RECORD. THAT DATES BACK TO 1919. LAST MONTH'S ACREAGE REPORT PEGGED HARVESTED HAY ACRES AT JUST OVER 57 AND HALF MILLION. FEWER ACRES AND NOW SEVERE DROUGHT IN THE SOUTHERN PLAINS HAS HAY PRICES WAY UP. ALFALFA SET RECORDS IN BOTH MAY AND JUNE AT 180 DOLLARS PER TON--THATS UP 51% OVER LAST YEAR. THE NASS OFFICE SAYS THE NATIONAL ALL-HAY AVERAGE PRICE IS AT 163 DOLLARS PER TON--UP ABOUT 43%.

PORK CHECKOFF:
EARLIER THIS SPRING, THE NATIONAL PORK BOARD LAUNCHED ITS NEW BRAND-CAMPAIGN TO REPLACE THE POPULAR AND LONG-RUNNING CATCH-PHRASE "PORK - THE OTHER WHITE MEAT". YOU MAY HAVE SEEN THE NEW COMMERCIALS FOR "PORK - BE INSPIRED". LIKE MANY OF YOU, WE WERE WONDERING WHY THE SWITCH WAS MADE. OFFICIALS FROM THE NATIONAL PORK BOARD INSIST THIS NEW ADVERTISING PROGRAM IS WORKING. AGDAY'S MICHELLE ROOK HAS OUR STORY. THE 145 DEGREE COOKING TEMPERATURE FOR PORK ALSO BRINGS IT IN LINE WITH ALL THE OTHER PROTEINS SUCH AS BEEF, VEAL, AND LAMB WHICH ALREADY HAVE A SAFE COOKING TEMPERATURE OF 145 DEGREES.

ANALYSIS:
BOB UTTERBACK

IN THE COUNTRY; VIRGINIA CHEF:
WHEN IT COMES TO FINDING JUST THE RIGHT INGREDIENTS FOR HIS CREATIONS, VIRGINIA'S "FIRST CHEF" BELIEVES IT'S ALWAYS GOOD TO LOOK "LOCAL FIRST". IN THIS REPORT FROM THE VIRGINIA FARM BUREAU, SHERRI MCKINNEY TAKES US INSIDE THE GOVERNOR'S MANSION IN RICHMOND TO MEET THE EXECUTIVE CHEF FOR THE CHIEF EXECUTIVE.  THANKS SHERRI. FOOD AND YOUR FAMILY IS NEXT, PLUS SOME OF YOUR COMMENTS ABOUT PUTTING SALT BACK INTO SOUP.

FOOD DESERTS:
SOME OF THE BIGGEST RETAILERS IN THE COUNTRY HAVE PLEDGED TO PUT HEALTHY FOOD INTO PARTS OF THE COUNTRY THAT ARE UNDER-SERVED BY STORES. DETAILS IN FOOD AND YOUR FAMILY. WAL-MART AND THE SUPER-VALU CHAIN SAY THEY WILL OPEN HUNDREDS OF GROCERY STORES OVER THE NEXT FIVE YEARS IN AREAS THAT ARE CONSIDERED "FOOD DESERTS." THESE ARE LOW-INCOME AREAS WHERE FRESH AND HEALTHY FOOD CHOICES ARE HARD TO FIND. THE U.S. DEPARTMENT SAYS THESE DESERTS ARE IN BOTH URBAN AND RURAL AREAS. WALMART SAYS IT'LL OPEN 300 STORES IN THE NEXT FIVE YEARS. WALGREENS IS ALSO PART OF THE PROGRAM. THE PHARMACY CHAIN VOWS TO MAKE FRESH FRUIT, WHOLE GRAINS AND BAGGED SALADS AVAILABLE IN ABOUT A THOUSAND OF THEIR STORES...WHAT THEY CALL "OASIS" STORES.

RAW MEAT LABELING:
AND HOW OFTEN DO YOU TAKE MEAT HOME, COOK IT AND FEEL LIKE YOU DIDN'T GET WHAT YOU PAID FOR. THE USDA SAYS FOOD COMPANIES ARE PUTTING ADDITIVES INTO RAW MEAT AND NOW IT WANTS CONSUMERS TO KNOW WHAT'S THERE. ACCORDING TO THE USDA NEARLY 40% OF ALL RAW MEAT AND POULTRY HAS OTHER INGREDIENTS LIKE TERIYAKI SAUCE, CHICKEN BROTH, WATER OR SALT. THE COMPANIES US IT TO PLUMP UP THE MEAT. NOW THE USDA WANTS BETTER LABELS--CURRENTLY THOSE ADDITIVES MAY BE NOTED WITH WORDS LIKE "ENHANCED"--BUT ITS OFTEN CONFUSING, AND HARD TO READ OR UNDERSTAND. THE NEW PROPOSED RULE REQUIRES POULTRY AND OTHER RAW MEATS BE LABELED APPROPRIATELY.

CAMPBELLS SOUP SALT:
AS WE TOLD YOU EARLIER THIS WEEK, CAMPBELLS SOUP IS RE-ADJUSTING ITS RECIPE TO ADD MORE SALT INTO SOME OF THEIR POPULAR SOUPS. THE COMPANY SAYS IT'S SEEN DWINDLING SALES SINCE MAKING THE CHANGE. EARLIER THIS SPRING, THE COMPANY ANNOUNCED IT WAS CUTTING SEVEN-HUNDRED-70 JOBS WORLDWIDE BY 2013. IT'S CLOSING A PLANT IN MICHIGAN AND LOSING 130 POSITIONS AT THE WORLD HEADQUARTERS. CAMPBELLS SAYS ITS CORE SOUP SALES HAVE BEEN DOWN IN RECENT YEARS. LIKE MANY COMPANIES, IT LOWERED SODIUM LEVELS. BUT INCOMING CEO DENISE MORRISON SAYS SODIUM REDUCTIONS HAVE GONE TOO FAR, THE COMPANY SAYS IT WILL STILL OFFER SOME REDUCED SODIUM SOUPS IN THEIR PRODUCT LINES.  FROM THE AGDAY INBOX, VIEWER JEFF JOURDONAIS SAYS CAMPBELLS MOVE IS MORE ABOUT THE ECONOMY AND COMPETITION AND LESS ABOUT THE REDUCTION IN SALT. HE SUSPECTS, "IT MAY BACKFIRE ON THEM AND FURTHER HURT THEIR SALES SINCE SALT CAN AGGRAVATE CERTAIN HEALTH CONDITIONS LIKE HYPERTENSION". THANKS JEFF FOR YOUR COMMENTS.

CONTACT PAGE:
WE'D LOVE TO HEAR FROM YOU! CONTACT US AT 800-792-4329. OR DROP AN EMAIL TO INBOX@AGDAY.COM. YOU CAN ALSO CHECK US OUT ON SOME OF THAT NEW TECHNOLOGY, AT WWW.FACEBOOK.COM/AGDAY.
 

Back to news


Comments

 
Spell Check

No comments have been posted to this News Article

Corn College TV Education Series

2014_Team_Shot_with_Logo

Get nearly 8 hours of educational video with Farm Journal's top agronomists. Produced in the field and neatly organized by topic, from spring prep to post-harvest. Order now!

Markets

Market Data provided by QTInfo.com
Brought to you by Beyer
Close