AgWeb Selected One of 10 Great Media Sites

June 17, 2011 11:35 AM

AgWeb, agriculture’s homepage, was selected for inclusion in BtoB’s Media Business magazine’s "10 Great Media Sites" issue. This year’s entries were judged in a number of areas, including successful features launched in the past year; redesign that improved usability; ideas leading to greater social interaction; new tools; and increased traffic.

The honor recognizes AgWeb’s relaunch and complete makeover?changes which have helped make it the most highly trafficked information website in the agriculture industry. Some of the other leading B2B media companies and titles that shared the honor include The Economist, Hanley Wood’s Housing IntelligencePro site and from IDG.

"Receiving this recognition from Media Business is a particular honor, because it represents praise from our peers," said Mitch Rouda, President of e-Media, Farm Journal Media. "Media Business is the magazine of record for the B2B media industry, and fellow honorees include the some of the largest business publishers, such as The Economist and IDG."

The magazine praises AgWeb for its increased coverage and interactive tools available to producers, all aimed at enhancing the online experience for its audience: "The site is now running more video programming from the parent company's television division, such as ‘AgDay TV,’ a 30-minute daily program covering the latest news in agricultural markets, and ‘U.S. Farm Report,’ which runs weekly. The site's discussion boards now include both video and audio posts."

The relaunch has also boosted traffic significantly. According to Google Analytics, the site has seen a 50 percent increase in monthly unique visitors between January and May as compared to the same period last year.

Read Media Business magazine’s complete "10 Great Media Sites" article. The section recognizing can also be found by clicking here.


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