Amazon Go Opens First Cashier-less Store

January 24, 2018 10:37 AM

Amazon is continuing to change the way we shop, and it has opened its first cashier-less store to the public in Seattle.

Before shopping, customers download the Amazon Go app and they scan their smartphone to enter. They grab the items they want and walk out the door when it’s over.

The store is loaded with cameras and sensors that charges your Amazon account.

“Being able to walk out and not interact with anyone was amazing,” said customer Peter Gray.

While other stores might adopt this technology, this “friction-free spending” could be bad for consumers’ bank accounts.

“The less friction there is, the easier it becomes to spend,” said Richard Feinberg, department of consumer science at Purdue University to the New York Times.

Amazon Go has been in beta testing with Amazon employees since 2016.

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