The California Milk Advisory Board (CMAB) is in China this week, participating in an organized trade mission to investigate and promote trade opportunities for California's dairy industry.
CMAB hopes to open up new export avenues for California's productive dairy industry, facilitate business deals and help meet China's growing demand for safe and reliable dairy products.
In addition to CMAB board and executive team members, others on the eight-day trade mission include representatives from Cacique USA; California Dairies, Inc.; Challenge Dairy Products; DairyAmerica, Inc.; Dairy Farmers of America, Inc.; Fiscalini Cheese Company; Foster Farms Dairy; Great Lakes Cheese Company; Joseph Gallo Farms; Land O'Lakes, Inc.; Leprino Foods; Pacific Cheese; and Western United Dairymen.
"Though some companies have contracts with the Chinese dairy industry, for many California dairy producers and manufacturers of products made with Real California Milk, breaking into international markets seems like an intangible goal,” said Stan G. Andre, CMAB's chief executive officer. "We anticipate that this trip will help solidify our current position in China and hopefully open even more doors to further opportunity.”
Catherine Merlo is Western editor for Dairy Today. You can reach her at email@example.com.