CRV will intensify its activities in the USA by establishing a new breeding organisation. On September 1st, 2009, CRV USA Holdings inc. will begin operating an advanced America-based breeding programme and the sales of semen. The office of CRV USA will be in Madison, Wisconsin.
CRV is an international enterprise in the field of cattle improvement. The shareholders are the Dutch Co-operative CR Delta and the Flemish Co-operative VRV. CRV has operations in The Netherlands, Belgium, Brazil, New Zealand, the Czech Republic, Luxembourg, Germany and Spain. In addition to these countries, the products and services of CRV are marketed in approximately 50 countries worldwide. In 2007/2008 a total of almost 7 million doses of semen were sold across the globe. The head office is located in Arnhem (NL).
One of the main activities of CRV USA will be the operation of an American breeding programme. The activities involve the contracting of bull dams and the genomic testing of a substantial number of American bulls each year. The genomic selection technique has already been fully implemented in the breeding programmes of parent company CRV.
Semen sales and product range
A wide range of excellent sires will be available through CRV USA and its partners.
Among other products the package consists of:
-Semen from genomically tested Holstein sires out of the CRV USA breeding programme;
-Semen from genomically, as well as conventionally, tested Holstein sires out of the breeding
programmes of parent company CRV;
-SiryX sexed semen.
All products have been developed and produced to meet the highest quality standards.
CRV, the parent company of CRV USA, is an international co-operative cattle improvement organisation with offices, breeding programmes and a wide range of cattle improvement activities in Oceania, Latin America, Europe and now the USA. Within the dairy industry CRV tests approximately 400 bulls each year. The annual turnover is $180 million.
CRV has brought famous sires to the market like Sunny Boy, Celsius, Marker, Addison, Lord Lily, Olympic, Paramount and Win 395. These famous sires were being sold under the former brand name Holland Genetics (HG), which was recently changed to CRV.
Gerwin Kerkdijk, managing director of CRV USA, said: "American farmers are great entrepreneurs due to their drive and constant search for opportunities to improve their farm results. It feels good to start our business in this inspiring market. Our company is all about passion for cows and I am full of confidence that we can really add value to the herds of the American dairy professionals.” For more information:www.crv4all.com