Dairy Talk: Dairy is Our DNA


This year’s theme of World Dairy Expo is: “Dairy In Our DNA.”

Not a bad theme. But I’d go one step further and say, “Dairy is our DNA.”

For those of us who have grown up in the dairy business, it can hardly be any other way. Working, or more accurately, living with dairy cows is a 24/7/365 venture. Even when dairy farmers vacation, it’s often to visit other dairy farms—or to come to World Dairy Expo in the fall.

I remember my first World Dairy Expo. I was a sophomore in high school in 1970, and our FFA Chapter rode the 100 miles down to Madison in a school bus. The rough ride didn’t matter—we were going to World Dairy Expo. To us, it was like going to Disney Land.

World Dairy Expo didn’t disappoint. Canvas tents housed hundreds of vendors displaying the latest in dairy technology. Like now, we walked by equipment that was two and three and four times bigger than what we were accustomed to. Back then, single-row corn choppers were the norm.

Cattle, too, were housed in tents.  It didn’t matter. Coming from a grade Holstein background, the registered show cattle gleamed like glossy magazine ads.

World Dairy Expo has since out-grown those tents, evolving into what is arguably the premier dairy event on the planet. Everything dairy is here – equipment and technology and health and nutrition. And the cattle—they still glimmer like the glossy, 3D images you now view on your iPad.

Come and see it all in person. After all, it is our DNA.

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