Generate a Business Plan with a Series of Clicks

December 17, 2008 06:00 PM

Sara Muri, Top Producer Business & Crops Online Editor
You can create a comprehensive business plan with six simple stages, thanks to a software program developed by Purdue University. INVenture, free business-planning software, can help your agricultural business succeed by laying out the required steps.
Maria Marshall, assistant professor in Purdue's department of agricultural economics, says INVenture is a user-friendly program that serves as a one-stop shop for business planning.
"It is set up to help people think through the process of business planning,” she says. "By going through the process of business planning you increase your potential of being successful.”
Marshall says the software is set up in six stages that walk you through your business' fundamentals, goals and markets. The software asks you questions, similar to visiting with a business planner, she says.
After users complete the six stages, an editable business plan is generated in Microsoft Word.
INVenture has been available from Purdue since 2004. Marshall says currently the program has more than 4,000 registered users.

For More Information
Download the software (click on "Start Here” under Business Planner)
Questions about the program, contact Maud Roucan, of Purdue's department of agricultural economics, at

You can e-mail Sara Muri at

This article appeared in the recent issue of Top Producer's Moneywise eNewsletter. To sign up for a free subscription, click here.

Back to news


Spell Check

No comments have been posted to this News Article

Corn College TV Education Series


Get nearly 8 hours of educational video with Farm Journal's top agronomists. Produced in the field and neatly organized by topic, from spring prep to post-harvest. Order now!


Market Data provided by
Brought to you by Beyer