Meet Expo’s New General Manager

August 6, 2013 09:24 PM
Scott Bentley 2013 edit

A wealth of industry experience came alongside Scott Bentley being named World Dairy Expo’s (WDE) general manager in June 2013.

Bentley was most recently the global supply manager at ABS Global in DeForest, Wis., and previously held positions as global dairy product manager, district sales manager and in dairy sire acquisition. Prior to that, Bentley was a field service manager at the American Jersey Cattle Association.

In his new role, Bentley will lead WDE staff in the strategic planning and implementation of the largest dairy-focused event in the world. He will be responsible for developing innovative initiatives and cultivating partner relationships.

Bentley will also oversee the responsibilities of WDE management, including the North American Intercollegiate Dairy Challenge, Purebred Dairy Cattle Association, The Dane County Fair and Wisconsin Rural Opportunities Foundation.  

"The board is excited that our new general manager has varied experience in the dairy industry including dairy cattle show management, commercial trade show and business management," says Mike Holschbach, WDE board president.

"Bentley has experience working with dairy producers and management teams in both corporate and cooperative environments. His understanding of working collaboratively with dairy producers, exhibitors and industry partners will be helpful as we continue to grow and evolve Expo."

Bentley holds a master’s degree in business administration from Purdue University. He earned his Bachelor of Science degree in dairy science from Iowa State University. Bentley grew up on a Guernsey farm in Ames, Iowa, and now resides in Madison, Wis.

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