New Solutions Headed to the Field

November 10, 2011 08:00 PM

Moving from a product based company to one that provides solutions to problems is a sea change for BASF. This week the chemical company brought journalists from around the globe to corporate headquarters in Ludwigshafen, Germany.

Listen in as Markus Heldt, President, Crop Protection Division, BASF SE, explains the depth of the discovery pipeline and the solutions farmers can look forward to in the near future.



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