Normandy, France to Host Alltech Global Dairy & Beef 2014

June 4, 2014 03:36 AM

The seventh edition of Alltech’s Global Dairy & Beef is returning to Europe this Aug. 30 – Sept. 2 in the Centre International de Deauville (CID), Normandy, France. Alltech’s Global Dairy & Beef forum is held annually and brings together some of the most progressive dairy and beef producers from around the world to enable them to network, share experiences and discuss plans for the year ahead.

Celebrating a rich history in agriculture, Normandy is at the heart of the French ruminant industry. The region is home to more than 580,000 dairy cows on 12,500 dairy farms and more than a quarter of a million beef cattle residing on 5,800 beef farms. Currently there are an impressive 17,000 people directly employed in agriculture in the region. It is an ideal location for the world’s most progressive dairy and beef producers to network with peers and explore the most pressing issues facing both industries today.

The theme to this year’s Global Dairy & Beef is "What If?" following on from the Alltech Symposium held in Lexington, Kentucky this month. Some of the key questions that will be posed include:

  • What if you could gain key insights into the evolved global dairy and beef landscapes?
  • What if you could successfully shape your business to meet the needs of the predicted 2.4 billion extra people in the world by 2050?
  • What if you could predict the future following the abolition of the EU milk quota or respond to the changing consumer trends in beef?

At the forefront of the agenda is how to farm an Efficient, Profitable and Sustainable (EPS) future. Alltech will examine the current industry and look at future trends, specifically addressing how farmers and producers can stay ahead of the curve.

In addition, attendees can take full advantage of Global Dairy & Beef’s location with a full program of farm tours. The tours will take attendees on a journey to some of France’s most unique farms in the Normandy region. There is also an opportunity to sample the World Charolais Congress in Bourges and catch a glimpse of the action at the Alltech FEI World Equestrian Games™ 2014 in Normandy.

"This is a crucial time for dairy and beef farmers as markets evolve and encounter seismic shifts. Alltech Global Dairy & Beef 2014 will provide farmers with a unique insight on the future of dairy and beef trends, allowing them to capitalize on new market opportunities." said Dr. Pearse Lyons, president and founder of Alltech.

Last year’s Global Dairy & Beef saw more than 760 attendees from over 50 countries representing 5 million cattle attend the RDS, Dublin, Ireland. The event organized and hosted by Alltech was part of The Gathering Ireland initiative.

Registration for Alltech’s Global Dairy & Beef 2014 will open on the week of June 9, 2014. An early bird registration is available at a discounted price of €175 until July 15, 2014. Standard registration after July 16, 2014 will be €275. Registration closes on August 1, 2014. To request an invitation, please click here.

Source: Alltech

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