Top Producers Will Make Tough Decisions in 2014

January 30, 2014 10:30 AM
Top Producers Will Make Tough Decisions in 2014

Farm Journal Media’s Top Producer events this week attracted over 800 of the nation’s largest producers, representing more than 4 million acres. This number includes 150 young farmers who attended the Tomorrow’s Top Producer program for young farmers.

"Despite extreme winter weather, we welcomed another outstanding group of the nation’s top farmers and ranchers," said Steve Custer, Executive VP/COO of Farm Journal Media. "Top Producer Seminar attendees not only hear from the industry’s best experts, but have the opportunity to network with like-minded producers, as well as sponsors."

A bearish sentiment filtered through the crowd this year as speakers and panelists talked about the challenges and transitions ahead with market changes in 2014. Many attendees discussed tough decisions on expansion and land buying plans. Setting and maintaining a strategy is the key take away from this year’s seminar, which led with the theme, "Ahead of the Pack." Producers from 30 states attended over 40 different educational sessions for information to help them make decisions on money, marketing and management in today’s volatile farm economy.


"As the market hits another wake of volatility, producers crave new business skills to manage risk and improve their operations," notes Top Producer Editor Jeanne Bernick. "It takes continual education to stay head of the pack. We worked hard to provide high-level information and take-home value at our annual event."

The Top Producer Seminar also features the annual Top Producer of the Year award. Finalists for the award, presented by Challenger and co-sponsored by Bayer CropScience and SFP, are Lee Lubbers, Gregory, S.D.; Jay and Cara Myers, Colfax, N.D.; and Joe Zumwalt, Warsaw, Ill.

In addition to Top Producer Seminar, the sixth annual Tomorrow’s Top Producer program was held Tuesday, Jan. 28, and hosted 150 of the nation’s brightest young producers. The program was sponsored by Bayer CropScience; Koch Agronomic Services; CASE IH; Deere & Company and SFP.

It is designed to introduce young and beginning farmers under the age of 35 to the business of farming. This year, Tomorrow’s Top Producer hosted two tours for young farmers to the Chicago Board of Trade. The tours were sponsored by SFP. A reception on Tuesday evening allowed young producers to network with top producers from across the country.

Premier Sponsors of the 2014 Top Producer Seminar include: AgriGold; Agrium Advanced Technologies brand ESN; Apache Sprayers; BASF; Bayer CropScience; Cargill; CASE IH; Challenger; Dow AgroSciences brands Enlist, Instinct, Mycogen and SureStart; DuPont Pioneer; Firestone; Koch Agronomic Services, LLC brand Agrotain; RCIS; SFP; Syngenta; and Top Third Ag Marketing. Co-sponsors are: Advance Trading; Clifton Larson Allen; Integris; Gulke Group; Kennedy and Coe; Michelin; Novozymes; Soybean; and Wyffels Hybrids.

For more information on the Top Producer Seminar or Tomorrow’s Top Producer events, visit



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