*Extended comments highlighted in blue.
Rickreall does not sell directly to the public. We belong to a co-op that markets our milk. We do try to get the "dairy story” out to the public.
We had about 1,800 school kids come through the dairy this spring. My oldest daughter, Stacy, does a great job with this. Two years ago, we cut out tours because of the tough times in the business. We simply could not afford to do them. The schools could not afford to pay; in fact, the teachers have a hard time getting bus funding to get the kids to the dairy.
We decided to send out a letter to vendors we do business with. We outlined that we were starting "Dairy Education 4 Kids” and needed their help. They could sponsor one class of city kids for $50 and had the option of sponsoring as many as they wanted. Many sponsored 10 classes! In just two weeks, we raised $4,000 to do tours for first-grade kids who think milk comes from Wal-Mart.
All the "refrigerator art” the kids make when they return to class is mailed directly to the sponsors, thanking them for supporting their class.
During the tours, we have an opportunity to talk directly to parents. We have found that most moms simply want reassurance that the milk they purchase for their kids is safe and antibiotic-free.
|Kazemier's April Prices
|Milk (3.55% bf, 3.0% prt):
||$1,450/head, top quality
|Top-quality alfalfa (delivered)
||(2009 contracted) $280/ton