Progressive Beef™, a cattle management and sustainability system for feedlots, says more than two million cattle have been certified through the program and nearly four million cattle will be certified this year.
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Cattle producers Jared Brackett, Hugh Sanburg and Norman Voyles, Jr. are the new leaders of the Cattlemen’s Beef Promotion & Research Board (CBB).
The National Cattleman’s Beef Association, a contractor to the Beef Checkoff, has announced the winners of its 2020 Beef Quality Assurance Awards during the 2020 Cattle Industry Convention in San Antonio, Texas.
The Executive Committee of the National Cattlemen’s Beef Association (NCBA) approved the organization’s top 2020 Policy Priorities.
Multiple state cattlemen’s organizations from major beef producing regions have partnered together to form U.S. CattleTrace, a disease traceability initiative.
Kansas rancher and influencer, Brandi Buzzard-Frobose was named by the National Cattlemen's Beef Association as the 2019 Advocate of the Year in recognition of her success in advocating for beef.
To help support California food bank’s efforts to meet demand for protein during a difficult fire season, Cargill donated nearly 50,000 pounds of beef to local families in California.
Designed to identify superior Hereford-influenced feeder cattle, the Hereford Advantage program now offers additional benefits to add value to feeder cattle.
The U.S. Cattlemen's Association calls for "accurate meat labels" and noted they have asked FSIS to use certain labeling claims to be used exclusively for cattle "born, raised and slaughtered" in the U.S.