John Deere to Fight For GPS

Published on: 10:24AM Jul 25, 2011

USA Today just ran an article on how John Deere is leading the fight against Lightsquared plans to put up more than 40,000 new cell towers in rural America.  John Deere is worried that the spectrum that Lightsquared want to use will bump the GPS spectrum and lead to farmers having issues running their GPS on tractors and combines.

Since this is most likely a political fight, it may make sense for farmers to let their representatives know how important precision farming is.

Another nugget from the article is how flush farmers appear to be with cash right now.  The John Deere Finance arm is having a hard time drumming up business since more farmers than in the past can pay cash for their equipment.