Steve CubbageNULL

As a precision ag consultant, Steve Cubbage works with farmers to implement and manage hardware and data and bridge the gap between the two. Email: [email protected]
As a precision ag consultant, Steve Cubbage works with farmers to implement and manage hardware and data and bridge the gap between the two. Email: [email protected]

Articles By Steve Cubbage

Agriculture technology
Oct 09, 2019

Cubbage: Can Trust Be Ensured By Technology?

"We need a system that we can trust—one that doesn’t just slap a cheap “sticker” on the side of a box of food."
Steve Cubbage
Sep 18, 2019

Steve Cubbage: It Starts With Digital Field Boundaries

Here’s the No. 1 precision pothole.
Agriculture technology
Aug 26, 2019

Precision Ag Harmony May Be On The Horizon Or In The Clouds

“It may be because of the continued economic challenges of ag, or maybe, just maybe we’re finally realizing precision ag has been stuck in a rut for way too long, and it’s time for a change.”
Aug 14, 2019

Steve Cubbage: Learn From 2019 and Get Back In The Saddle

This year changed the course of agriculture. The bigger questions are what changes do we make as an industry and individuals to ensure we are more prepared when we have similar challenges the next time.
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Jul 29, 2019

Weather Woes Will Change Agriculture

AgPro columnist Steve Cubbage believes this year’s tribulations will spur an accelerated focus on precision services that focus on profitability and economic decision-making rather than be so focused on yield alone.
Apr 09, 2019

Tech Talk: Steve Cubbage: Billionaire Space Cowboys Drive Ag Tech

This year marks 50 years since mankind’s greatest achievement. The space race of the 1960s catapulted Neil Armstrong and the U.S. to the surface of the moon.
Mar 26, 2019

Steve Cubbage: ROI: The Planter Might Be As Key As the Plant

Maintaining the right equipment balance is harder than Goldilocks trying to figure out which chair she wants to sit in.
Mar 26, 2019

Steve Cubbage: ROI: The Planter Might Be As Key As the Plant

Maintaining the right equipment balance is harder than Goldilocks trying to figure out which chair she wants to sit in.
Mar 19, 2019

Steve Cubbage: Will the Next Generation Show Up to Work?

By now, there’s little doubt the younger generation is changing the look and feel of the ag industry. For these up-and-comers, food is personal. How, where and by whom food is produced matters a lot to them.