Yara Enters Carbon Markets, Introduces Agoro

With farmers already registered in Iowa, Nebraska and Washington, Yara officially announces its carbon marketplace, Agoro Carbon Alliance. 

The goal of the program is to create an opportunity for farmers to earn additional revenue by adopting climate-positive practices. Its first farm-based carbon credits will be delivered in 2021 with the pilot farmers. 

“We could not have a better way to celebrate our 75th anniversary in North America,” Geraldo Mattioli, SVP North America said in the program announcement. “The launch of Agoro Carbon Alliance illustrates our continued support for the Agricultural industry in this market, and our commitment to being a partner to the farmers and the network around them in the pursuit of sustainability and prosperity.”

The enrollment for farmers to take part in 2022 will open this June. And Yara is hosting an informational virtual event on June 8, and registration is available here.

The program is designed to incentivize “positive climate action” and therefore “decarbonizing the food supply chain.” 

“This is an amazing opportunity to support growers across the US as stewards of their land to build resilient farms for future generations,” Anastasia Pavlovic, Managing Director, Agoro Carbon Alliance US, said in the launch announcement. “We know these changes aren’t easy for our growers and we are excited to bring additional income, practical support and help them mitigate risk as partners every step of the way. We have launched our first projects to an enthusiastic response from farmers, farmer groups, and retailers and we are looking forward to bringing this opportunity to more farmers in the coming months.”