Machinery Auction Merger: BigIron Auctions Acquires Sullivan Auctioneers LLC

Finalized on July 19, 2022, BigIron Auctions and Sullivan Auctioneers LLCs have reached an agreement for an acquisition, which will combine two of the biggest online auction companies with a shared total of almost 80 years in the auction business. . 

“Our shared philosophies of transparency, trust, and hard work solidified our decision to combine organizations,” Mark Stock, Big Iron CEO, said in the company's announcement. “Together we are better.”

On the Machinery Pete podcast, Greg Peterson interviewed Mark Stock of Bigiron.com and Dan Sullivan with Sullivan Auctioneers about the deal.

Machinery Pete has more about what this acquisition means for the industry here. 

Headquartered in Hamilton, IL, Sullivan Auctioneers will continue to operate but as a BigIron Company. Dan, Joe, Matt, Luke and Michael Sullivan will lead the Hamilton, IL, Huntington, IN, and Bird Island locations. . 

“We’ve always had great respect for the Stock brothers. They are visionaries and true leaders,” Dan Sullivan said in the company's announcement. “We believe the future of our companies will allow us to provide bidders, buyers, and sellers the best possible auction experience, while securing top dollar for their land and equipment.”

Ron and Mark Stock will continue to head the Omaha, Columbus, and St. Edwards, Nebraska locations. 

“As we move into the second half of 2022, we are now focused on discovering where our combined knowledge, tools, and passion can be leveraged for a better customer experience,” Stock said. “This marriage of organizations is another exciting chapter for all of us: one we couldn’t be happier to be part of. Our strategy is to continue to deliver best-in-class auction experiences and create a one-stop auction marketplace for all.”