VEGETABLES

Hawaii Farmers Face $31M in Damages After Devastating Kona Low Flooding

Fri, 24 Apr 2026 13:11:17 GMT

A series of relentless Kona Low storms has left Hawaii’s agricultural community reeling, with record-breaking rainfall causing what officials describe as the worst flooding the islands have seen in decades.

Between March 11 and March 15, the National Weather Service reported that some areas received more than 30" of rain. A second system followed less than a week later, with the University of Hawaii recording staggering localized totals of up to 61". In total, an estimated 2 trillion gallons of water were dumped on the state’s countryside, leading Hawaii’s governor to label the event the most severe flooding since 2004.

U.S. Rep. Jill Tokuda surveys flood damage in Hawaii.

(Rep. Jill Tokuda)

A Significant Blow to the Workforce

The impact on the farming community is widespread. U.S. Rep. Jill Tokuda , D-Hawaii, reports that the scale of the destruction is historic.

“At least 1 in 3 farmers, ranchers and producers were negatively impacted,” Tokuda says.

Data from Hawaii Agriculture Disaster Response , based on self-reported farmer information, indicates that as of Thursday afternoon at least 500 farmers had been affected. The damage spans more than 4,000 acres, with estimated losses already exceeding $31 million. Farmers on Oahu have been hit particularly hard, accounting for over $20 million of that total.

(Hawaii Ag Disaster Response- Hawaii Agricultural Stewardship)

Legacy Crops Wiped Out

The losses are not just financial but also generational. Tokuda says she visited a coffee farm in Kona that was preparing to plant as the storms struck.

“They were just about to plant 20,000 saplings in their fields ... completely wiped out and gone,” Tokuda explains. “They had legacy trees that were originally planted over a hundred years ago by their founders — gone and lost.”

Beyond the loss of plants, the physical geography of the farms has changed. One of the most urgent requests from producers is for topsoil.

“They can’t sell their crops, which means they can’t pay themselves or their employees,” Tokuda adds. “They need to replace seedlings; they need to replace equipment.”

Long-Term Concerns for Food Security

Areas of Hawaii enjoy a nearly year-round growing season, farmers planting different crops in the wet and dry seasons. The timing of these storms was catastrophic for those in the middle of a harvest.

Amanda Shaw, a nonprofit leader for Agricultural Stewardship Hawaii, helped create the state’s farmer response platform. She says even her home area, Waimanalo, which avoided the worst of the flooding, still saw devastating losses.

“A lot of our farmers lost 90% of what they had in the ground,” Shaw says. “If it was leafy greens, that was totally gone.”

According to Shaw, coffee and macadamia nut growers likely sustained the heaviest long-term damage, while vegetable producers lost significant rotations of squash and leafy greens.

The primary concern now is whether the industry can recover. Shaw says while farmers are known for their resilience, the financial burden of this event may be a breaking point for some.

“We are concerned that if folks see significant damage on their land that they’re not able to recoup from, that it could be a pathway out of farming for some folks,” Shaw says.

Farmer Aid and Ways You Can Support

The Hawaii Department of Agriculture and Biosecurity on April 1 announced 333 Emergency Farmer Relief grants. The department reports it received over 1,600 eligible forms and continues to look for more funds to give producers. The grants provide a producer $1,500 to address immediate needs. FEMA granted Hawaii federal assistance for recovery efforts.

The Hawaii Agricultural Foundation and Hawaii Farm Bureau are accepting donations for farmers through the Hawaii Farmers’ Disaster Relief Fund. Tokuda lists a number of assistance programs for farmers on her website.

How One Kansas Family is Cultivating a New Legacy by Diversifying their Farm

Tue, 07 Apr 2026 02:52:31 GMT

In a state where wheat, cattle and corn fill the fields of Kansas, broccoli doesn’t typically make the list of farm favorites. But it’s Jacob Thomas’, the co-owner of Jet Produce and Meats , favorite food to grow. His family’s farm started as a livestock operation in the 1950s. Today, it’s making a way for the next generation by diversifying the operation and connecting to the personal side of producing food.

“When I pick a head of broccoli, I know exactly ... what’s going to happen to it. Somebody’s going to buy that to eat for dinner,” Thomas said. His passion for produce began at age 14 when he asked his dad if he could plant a garden. “I think the draw to it for me was that a lot of farms are growing corn, soybeans and even raising livestock. How does that actually feed a person?”

Jacob and his wife Jennifer, started their farm and business while Thomas was a junior in college at Iowa State University. Their venture began on a quarter of an acre. “It was like, wow, there really is something to this. People will stop on the side of the road and buy vegetables. This is interesting.”

The following year, their business model grew to selling food at the farmers markets. Today, the operation, spans nearly 17 acres, includes eight greenhouses, and operates its own storefront on the family farm. Jet Produce also sells its products to farmers markets in the Kansas City area.

(Jet Produce and Meats Facebook Page)

Jet Produce grows most vegetables, pumpkins, popcorn and flowers. Thomas said flowers account for nearly 20% of their sales and help them manage risk throughout the year. Jacob notes that the direct connection to the consumer changes the experience of farming.

“That’s something that’s just really nice for me,” he said. "[To] have all that positive interaction with customers that are just so thankful for the food.”

Back to the Roots

Jacob and Jennifer have help from their daughters Lisa and Sarah, ages 7 and 5. Jacob’s parents are also active in the operation. Dale Thomas, Jacob’s dad, can be found managing the storefront. He wasn’t originally sure about Jacob’s interest in horticulture, but he now sees the value of adding produce to their operation.

“It’s a lot more personable than the farming I ever did,” he said. Dale’s primary role on the farm is taking care of the livestock and hay. It’s a job that brought the family back to its roots. “The Leavenworth Farmers Market, just basically said to Jacob one day, ‘you know there’s nobody here selling beef, why don’t you grow beef or sell beef?’”

Now, Jet Produce sells beef, pork, chickens, and lamb directly to customers. But the family isn’t just building consumer connections; their focus is also at home.

“My girls were at that age where they just want to hang out with me all day and they want to learn,” Jacob said. “Every opportunity I can get to have them help me plant something, help me sorting, anything that they can do.”

Jacob, Jennifer, Lisa and Sarah Thomas.

(Credits: Jet Produce and Meats Facebook)

Overall, Jacob said the wide variety of crops and livestock has gained the respect of other farmers in the area, even if it started as a different model of farming. “They realize now that what I’m doing isn’t just like a really big backyard garden. That it is farming,” he said. “It’s just different farming.”

New Dietary Guidelines Move Food Pyramid Closer to the Farm

Wed, 07 Jan 2026 20:43:23 GMT

The White House delivered a simple but clear message to Americans today: Eat real food.

“We are finally putting real food back at the center of the American diet. Real food that nourishes the body, restores health, fuels energy and builds strength,” says Secretary of Agriculture Brooke Rollins. “This pivot also leans into the abundant, affordable and healthy food supply already available from America’s incredible farmers and ranchers. By making milk, raising cattle and growing wholesome fruits, vegetables and grains, they hold the key to solving our national health crisis.”

In the “most significant reset of federal nutrition policy in decades,” the White House released the Dietary Guidelines for Americans, 2025–2030 . The updated pyramid inverts the 1992 USDA version by prioritizing:

Protein (1.2 to 1.6 grams of protein per kilogram of body weight per day, an increase from 0.8 grams)
Dairy and healthy fats as the foundation
Vegetables (3 servings per day)
Fruits (2 servings per day)

Unlike the old pyramid’s grain-heavy base and processed carbs, new recommendations limit whole grains to 2 to 4 servings per day and added sugars and highly processed oils should be avoided entirely.

Eat More Protein

Rollins says the previous dietary guidelines demonized protein in favor of carbohydrates.

“These guidelines reflect gold standard science by prioritizing high-quality, nutrient-dense protein foods in every meal,” Rollins says. “This includes a variety of animal sources, including eggs, poultry, seafood, and red meat, in addition to plant-sourced protein foods such as beans, peas, lentils, legumes, nuts, seeds and soy.”

To put the new protein recommendations into perspective, Sigrid Johannes, executive director of government affairs for the National Cattlemen’s Beef Association, says for folks who should be consuming 1.6 grams of protein per kilogram of body weight that’s a 100% increase in recommended daily protein intake.

Dairy’s Seat at the Table

Dairy emerged in a strong position under the new dietary guidelines, with federal nutrition guidance supporting dairy at all fat levels for the first time.

“One of the key messages they’re telling consumers is eat dairy and eat dairy at all fat levels — that’s whole milk, cheese and butter,” says Matt Herrick of the International Dairy Foods Association. He calls it “a significant watershed moment,” reflecting how many families currently eat and shop today.

Echoing Herrick’s perspective, National Milk Producers Federation President and CEO Gregg Doud adds by better recognizing both fat and protein, the guidelines give a fuller picture of dairy’s nutritional value.

“Not all fats are created equal, and because the guidelines acknowledge this, dairy’s benefits are better reflected in this iteration of the guidelines,” Doud says.

When it comes to protein, consumer demand is reshaping the category, with cottage cheese at its highest level since the 1980s because of the high-protein trend, Herrick notes.

“Consumers are looking at labels more than ever and trying to find cleaner, less processed foods. Dairy fits that bill. Most products have just a handful of ingredients, and they’re all high in protein. People are turning to protein for growth, energy and overall health, and we’re going to continue to see consumers look to dairy to fulfill their protein and healthy fats needs,” Herrick says.

The processing sector has grown alongside the rising demand for dairy, reflecting both increased production and changing consumer preferences. Roughly $8 billion has been invested in new processing facilities from 2022 to 2025, with another $11 billion expected through 2028.

“We’re going to continue to see investments in processing facilities — new plants, updated lines and more capacity — to meet growing consumer demand for dairy protein and healthy fats,” Herrick notes.

Eat More Meat and Poultry

When it comes to meat and poultry, Julie Anna Potts, Meat Institute President and CEO, says Secretary Rollins and Secretary Kennedy’s leadership have simplified the dietary guidelines making it clear meat is a protein powerhouse.

“Robust scientific evidence demonstrates that meat is a rich source of high-quality protein, essential vitamins and highly bioavailable minerals that support human health throughout the lifespan,” Potts says.

Kansas beef producer Marisa Kleysteuber describes the new “commonsense” dietary guidelines as “exciting and refreshing.”

“As beef producers we are blessed to work with a ruminant animal that can utilize Mother Nature’s production of cellulose from rain and sunshine and then convert it to one of the most nutrient rich proteins there is,” she says. “Whether the consumer is desiring an organic, grass fed or corn fed beef product, there are cattlemen and women all over the U.S. who put their heart into raising these cattle to produce a nutritious and delicious product that we have always believed in and now our leaders are standing behind the ranchers and farmers of America.”

Quintessentially American foods such as burgers, steaks, pork chops and Easter hams can remain a staple of American households, and the guidelines go so far as to recommend parents introduce nutrient-dense foods, including meat, early and continue focusing on “nutrient-dense foods such as protein foods” throughout childhood.

“America’s pork producers appreciate the 2025 dietary guidelines putting pork front and center on the plate. They took note of producer concerns and rightly gave pork and other high-protein, nutrient-dense and delicious meats their due when it comes to Americans’ health and dietary habits,” says Rob Brenneman , National Pork Producers Council president-elect and pork producer from Washington, Iowa.

Maddie Hokanson , a Minnesota pork producer and mother of two, says the new dietary guidelines’ strong emphasis on protein is a positive for the pork industry. She believes the new guidelines, paired with pork’s quality nutrition and versatility, bring together the perfect opportunity to increase pork consumption and demand in the U.S.

“As pig farmers, we are proud to produce a meat product that is packed with high-quality protein, while also being nutrient-dense with many essential vitamins and minerals,” Hokanson says. “As a parent to young children, I see both the physical and cognitive benefits of prioritizing protein in the diet at all ages, and I’m excited to see what the short- and long-term effects of this recommendation will be.”

Three Servings of Veggies and Two Servings of Fruit

Dairy and meat weren’t the only items at the top of the new dietary pyramid. Fresh fruits and vegetables were also given top billing.

“Diets rich in vegetables and fruits reduce disease risk more effectively than many drugs,” says Robert F Kennedy Jr., Secretary of Health.

The new dietary guidelines recommend three servings of vegetables and two servings of fruit per day. Like past editions of the dietary guidelines , the new guidelines recommend Americans eat “a variety of colorful, nutrient-dense vegetables and fruits” and advises whole produce items be eaten “in their original form.” Though not explicitly stated, the updated guidelines also call out “frozen, dried, or canned vegetables or fruits with no or very limited added sugars” as good options.

“Today’s dietary guidelines reinforce the critical role fruits and vegetables play in overall health,” says Mollie Van Lieu, International Fresh Produce Association vice president of nutrition and health, in the group’s response. “Scientific evidence consistently shows that fruits and vegetables should make up the majority of what people eat. The Administration’s focus on whole foods is an opportunity to increase fruit and vegetable intake, as they are the most nutrient-dense foods available.”

Rollins Teases Plan to Expand Real Food Retail Accessibility

There was more than the new dietary guidelines announced at the press event. Rollins mentioned upcoming changes at retail she says would increase the accessibility of whole, healthy foods to those in food deserts.

“Soon, USDA will finalize our stocking standards,” she says, explaining retailers that take SNAP benefits are bound by the stocking standards. “Very soon we will be finalizing that rule that will mandate all 250,000 retailers in America to double the type of staple foods they provide for America’s SNAP households. This means healthier options will be in reach for all American families, regardless of circumstance, at levels never seen before in our country.”

Grains and Oilseed Industry Focuses on Positives

In terms of grains, in its guidance USDA recommends Americans “focus on whole grains, while sharply reducing refined carbohydrates.” The National Association of Wheat Growers (NAWG) shared mixed reactions to the changes.

“We appreciate the continued recognition of whole grains as an essential part of Americans’ diets,” said a spokesperson with NAWG in a statement to Farm Journal. “However, we are concerned that some portions of the new guidelines around grains and wheat are unintentionally confusing. Wheat, wheat flour, and foods made from wheat have been nutrient-rich, life-sustaining staples for tens of thousands of years and deserve clear, continued support as a central part of our nation’s diet.”

The American Soybean Association (ASA) focuses on the positives saying it highlights the importance of increased protein consumption, including plant-based proteins, such as soy-based foods. They also emphasize prioritizing healthy fats, including oils rich in essential fatty acids like soybean oil.

ASA says an addendum continues to call into question the process of soybean oil extraction, which it says is scientifically proven to be safe for human health.

“Soybean oil and soy protein play a critical role in the health and nutrition of Americans,” says Scott Metzger, ASA president and Ohio farmer, in a press release. “We remain deeply concerned by the rhetoric and selectively cited studies regarding the health and safety of soybean oil in DGA supporting material.”

Metzger says soybean growers will continue to work with the administration and educate MAHA commission leadership on the health benefits of soy-based foods and soybean oil.

The National Oilseed Processors Association (NOPA) echoed those concern: “Vegetable oils, or “seed oils” as they’re sometimes referred to, are a significant provider of essential fatty acids and remain a safe and cost-effective source of dietary fats in the American diet, as they are globally,” said a NOPA press release. “However, some appendices rely on a narrow evidence base with limited citations, which is concerning given the administration’s rhetoric questioning the safety of certain vegetable oils despite an established scientific consensus.”

NOPA also argues oilseeds support the production of affordable meat, dairy and eggs as meal produced from oilseeds are a key component of livestock diets.

AgZen, Corteva Team up on AI-Powered, Retrofit Sprayer Tech

Wed, 22 Oct 2025 15:08:46 GMT

AgZen announces an agreement with Corteva to further “explore the commercial potential” of AgZen’s AI-powered crop spraying optimization technology, RealCoverage.

The news comes on the heels of Corteva’s big announcement on Oct. 1 , detailing the crop protection multinational’s plan to split its crop protection and seeds businesses.

AgZen, a tech startup spun out of MIT, is making a name for itself by pioneering feedback optimization for spray applications — a new approach the company thinks has potential to improve farmer outcomes and reduce crop input costs.

(AgZen)

AgZen’s first product, RealCoverage, is a retrofit kit that can be bolted onto any sprayer to measure and optimize the number of drops of agrochemicals applied to crops. The system features a boom-mounted sensor that analyzes the coverage and quality of spray applications in real-time, displaying actionable data to a tablet mounted in the cab. Farmers can use the data to optimize the physical settings on spray rigs, both self-propelled and pull-behind, to increase coverage.

The startup says its system works by leveraging AI and cutting-edge computer vision, and customers have used RealCoverage to save 30% to 50% on input costs.

Farmer Feedback

(AgZen)

Northwest Indiana farmer Bryan Brost slapped a RealCoverage system onto his Hagie STS 16 high-clearance sprayer to use on his waxy corn and soybean crops. He says it has helped boost his spray program efficiency overall by reducing application rates while maintaining optimal coverage throughout his 12,000-acre operation.

“The payback came in the first year,” he tells Farm Journal via text message. “We have increased our acres [covered] per day with less hours on the machine, the operator and the nurse tanks supplying product [to the sprayer].”

Corey McIntosh set the technology loose across his 4,000 acre spread in Missouri Valley, Iowa. He is looking forward to using the data to improve his application efficiency across the board. He’s also letting his neighbors and local retailer in on the secret.

“I was getting a chem shuttle refilled at [the] co-op, these guys have always been complimentary of our weed control, I asked them: ‘What percentage of leaf surface area do you think you are covering with your sprayers?’ One of their best operators said he thought 50% coverage. The salesman next to him said it would definitely be more than 60%,” McIntosh says.

“They were shocked when I told them we were at 9% to 10%, but nobody has had ever had a way to quantify this before,” he adds. “We are really looking forward to making improvements.”

Since launching on the market in 2024, AgZen says it covered more than 970,000 commercial acres of application across the U.S. on row crops and specialty crops.

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4 Strategies One Oklahoma Family Farm Uses to Thrive

Thu, 15 Aug 2024 20:35:30 GMT

With the average age of U.S. farmers clocking in at over 58 years old, successful multigenerational farms led by fresh, young talent turn heads. While there’s not one silver bullet approach to encouraging new leaders and passing a farm business to the next generation, Crows Vegetable Farm has recently shared four strategies that work on their small, diversified specialty crop operation in Shawnee, Okla.

This spring, America’s Conservation Ag Movement visited to learn more about how Crows Vegetable Farm sustains both ecological and economic resilience and is now passing the torch to the next generation.

Small but Mighty Family Farms

“Farms like Crows Family Farms are very small but are very important to American agriculture,” said Jimmy Emmons, senior vice president of conservation programs at Farm Journal and Oklahoma rancher. “I hear this all the time, that ‘my children can’t come back to the farm because there’s not enough profitability,’ and yet you see that here [at Crows Vegetable Farm]. The children have been able to come back and be very successful here on just a few acres.”

Claudia and Ricky Crow purchased 40 acres of land from Ricky’s grandparents in 1897, which they grew into Crows Vegetable Farm. Today, Claudia and Ricky work with their son Brandon and are mapping out a transition for him to run the farm operation when they retire.

“It has been a journey filled with a lot of happy moments and a lot of hard work,” Claudia Crow told America’s Conservation Ag Movement.

4 Keys to Running a Thriving Small Farm

What is this 40 acre family farm doing that has helped their business succeed and grow? For the Crow Family, the secret to running a successful, small scale farm boils down to four key ingredients: diversification, labor, partnerships and succession planning.

Build in Diversity
While Crows Vegetable Farm is about 40 acres, it boasts a wide variety of crops as well as a wide variety of distribution channels. Investing in crop and revenue stream diversity are intentional, according to the Crow family. What’s more, diversity has been the cornerstone and driver of economic resilience over the past several decades.

“The key for us to be able to stay in business is diversification,” Crow said . “You cannot put all your eggs in one basket.”

Operationally, in addition to direct sales and farmers markets, a commercial kitchen and two Shawnee-area storefronts have been essential to marketing Crows Vegetable Farm vegetables and driving revenue.

“Approximately 85% of what we raise we sell retail or direct to our customers,” Crow said.

Running a commercial kitchen that produces value-added goods not only stocks shelves in their two busy storefronts, but the kitchen also has an added benefit of creatively using everything the farm grows. Any surplus or blemished produce from the farm can be used in baked goods and premade meals that are popular with busy, Shawnee-area customers looking for wholesome, grab-and-go food products.

In addition to direct sales and farmers markets, a commercial kitchen and two Shawnee-area storefronts have been essential to marketing Crows Vegetable Farm vegetables and driving revenue.

(Jon Reynolds)

The benefits of building in diversity are not limited to the revenue streams — cultivating a wide variety of crops supports both economic and environmental sustainability.

Growing a variety of specialty crops has helped Crows Vegetable Farm’s bottom line economically, offering unique seasonal offerings while also providing fresh produce mainstays. Additionally, this approach to growing food fosters genetic diversity as well as resilience against pest, diseases and extreme weather.

Leverage Strategic Partnerships for Growth
Razor thin margins, long-term planning and labor intensive production are challenges that require the business savvy of skilled entrepreneurs to grow food profitably. In order to grow, expand and improve — both economically and ecologically — Crows Vegetable Farm has leveraged strategic partnerships to gain access to critical financial and technical support from government programs and services.

In recent years, the farm has installed high tunnels with technical and financial support from Natural Resource Conservation Services (NRCS) grants.

“NRCS has provided us a tremendous boost here at the farm,” Brandon Crow said. “It has really helped us grow over the years. We’ve been able to put in high tunnels and really expand our growing season.”

Mary Fisher, NRCS Urban Conservationist who has worked with Oklahoma urban farms like Crows Vegetable Farms echoed Brandon, noting that financial investments from NRCS conservation programs can free up capital to invest in other areas of the farm business.

“Our cost-share agreements really help [growers] offset a lot of their production costs,” Fisher said. “Instead of them spending $10,000 on a high tunnel structure, they’re able to take that money and put it elsewhere in their operation.”

Similarly, NRCS’s conservation stewardship contracts available to small farms like Crows Vegetable Farm, allow growers to receive financial support in the form of an annual payment “that allows them to improve in other parts of their operation, which really helps their bottom line and profitability,” Fisher added.

Investing in Your Team is Critical
At the heart of a profitable family farm are human hands. Getting labor right is critical for any grower who is looking to build a sustainable business in the long run.

Crows Family Farm employs H-2A farmworkers, investing in seasonal employees who return to their farm year after year. The H-2A visa program allows U.S. employers to hire foreign nationals to work in temporary or seasonal agricultural jobs.

“This year we have 6 guys, they’re all related,” Claudia Crow said. “They make huge sacrifices to work on this farm — they don’t get to bring their children or their wives. We would not exist without them.”

Grow the Next Generation
Through strategic planning and a lot of hard work, commitment and passion, Claudia and Ricky Crow have worked hard to build a flourishing farm business in Shawnee, Okla., and have begun the multiyear process of passing on Crows Vegetable Farm to their son.

“To me, it’s really important that we, the older farmers, encourage and help these kids because we need them,” Crow said. “We don’t need to just grow crops; we need to grow a new generation of farmers.”

Thoughtful succession planning is not lost on Brandon, and he sees his leadership as the extension of his parents’ legacy.

“Taking over here at the farm means a great deal to me,” Brandon said. “To take that torch that was passed to me and honor their legacy. I’m most excited going forward to see where this next generation can take things, how far they can grow it.”

“I’m hoping that my children will see the value in what we do here and will want to grow this,” he added, smiling.