The NY Farm Girls have become a social media sensation. With nearly 645,000 followers on TikTok, the three sisters share the truth about dairy farming, even when faced with negativity that can sprout on social media.

Trey Wasserburger, the 2023 Tomorrow’s Top Producer Horizon Award winner, is redefining the conception-to-consumer beef model to live out his dream of being a cowboy.

At the age of 15, Callee Pellett signed her first lease, and today, the 16-year-old farmer has nearly 20 acres she farms on her own. As the seventh generation, it’s a unique opportunity she doesn’t take for granted.

With a slogan of “raised, not sourced,” Tim Haer had a wild idea to differentiate their business: create a vending machine to sell meat produced on their family’s farm, an idea he says that’s been wildly successful.

As Mary Pat Sass’ social media shows glimpses of life from the seat of the tractor, it’s not the view she envisioned for her life even a decade ago. But through humor and candor, she’s now an inspiration to others.

Travel to Carpenter, Wy., and you’ll see two-thirds of the state’s 9,000 dairy cows, who are milked at Burnett Dairy. You’ll also get to see an upcoming second-generation dairy farmer, Reese Burnett.