New Tools Aim To Help Farm Profitability

December 6, 2017 12:54 PM
 
New financial tools aim to help farmers capitalize on profitable opportunities the markets may present in 2018.

Analysts expect there to be just a few opportunities for profitable grain sales in 2018. In order to capitalize on those, it’s more critical than ever to have a solid marketing plan in place. To help farmers manage this task, FarmLogs recently launched two new financial tools for farmers: Planner and Marketing.

“In the past few years, companies have been overwhelming farmers with hype around big data and missing out on an opportunity to solve more fundamental problems in agriculture with a great software platform. Until now, there hasn’t been a truly easy to use resource that helps growers tie all this data together in a way that helps them better manage what really matters:  the price they need to sell their crops at in order to be profitable,” said Jesse Vollmar, CEO and co-founder of FarmLogs. “We’re staying the course and continuing to focus on the farmer’s bottom line. Our new tools enable growers to quickly and easily calculate and then monitor their break-even for each crop they are producing, in real time, automatically. Nobody else can do that.”

According to officials the tools will “allow customers to create a flexible and adjustable plan that connects to a sound marketing strategy and allows them to manage their changing cost of production, profit opportunities and value at risk throughout the season.”

These tools are available in addition to the standard FarmLogs program for an additional fee.

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