Farm Journal ran a survey earlier this year to better understand farm country’s sentiments on electric trucks. Out of 831 responses, just over half shared they are not interested in purchasing an electric truck (81%). However, a collective 35% said they would consider, or want, an electric truck.
Rivian, a California-based company, laid their electric truck card on the table by rolling the new R1T off the assembly line this week.
The R1T features a 314-mile charge range as well as a starting price tag of $67,000.
Originally started as Mainstream Motors in 2019, Rivian has landed Amazon as a commercial customer.
Factories are located in Palo Alto and Irvine, California, as well as Plymouth, Michigan and Normal, Illinois.
The company boasts remote vehicle diagnostics, and service technicians that will come to your home, work or wherever your vehicle needs serviced.
Rivian Founder and CEO RJ Scaringe relishes in the release of plans for the R1T.
“The scale of the challenge is enormous, but we’re lucky to be a part of this — to be able to help solve how we shift our planet’s energy and transportation systems entirely away from fossil fuel.”
Interested buyers can preorder their R1T now and anticipate deliveries to start in January 2022.


