Artificial Intelligence

Artificial intelligence powers today’s digital scouting tools — converting data into actionable insights.
Heath Huisinga is always eager to investigate new tech for his farm in Casey, IL. This year, he’s using John Deere’s AutoTrac Turn Automation, which frees him to focus on the planter rather than on driving the tractor.
A recent Farm Journal Farm Country Update webinar took a deep dive into the data behind farmer’s technology adoption motivations and how ag marketers can reach early ag tech adopters.
Whether it’s planting, spraying, soil sampling or harvesting, new tools are turning the information you collect into actionable insights.
When deciding what technology serves your goals, and to get the most bang for your buck, determine if you need to grow business revenue, increase productivity, reduce costs and/or stabilize daily operation.
In the West, automation is geared toward smaller, driverless equipment. In the Midwest, major manufacturers have introduced their largest horsepower combines and tractors yet, all with autonomous capabilities.
From 2020 with only a few farmers participating to covering millions of acres in 2023, Taranis says it wants to help retailers and farmers understand every decision with analytics via its AcreForward technologies.
The world’s largest technology showcase is welcoming more and more ag tech into the fold. Here’s a quick rundown of what was on display.
Deere drew them in with practical yet cutting edge displays – like an iPhone controlled 8R tractor running field tillage – driving the conversation forward with a fun spin on its tech stack and cotton production.
A farm kid from Kansas is bringing a new robotic weeding concept to market and he’s got big dreams for the future of crop protection.
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