Machinery News: AGCO Reorganizes Ohio Dealer Network, John Deere Launches New Gator UTVs

Farm machinery notes for the week of July 7, 2024.

Machinery News lead graphic July 7 2024
This week in machinery news and notes: AGCO announced the transformation of its dealership network in Ohio (bottom inset) while John Deere launched its newest UTV models with integrated precision ag technologies (top left).
(AGCO, John Deere. )

AGCO Details Ohio Dealer Reshuffle, AgRevolution Expanding North

When word leaked online that AGCO was pulling its brands out of a long-standing dealer, Ohio Ag Equipment, at the end of 2024, many were left wondering what would become of AGCO’s presence in Ohio?

The Duluth, Georgia-based manufacturer says it will lean on what it is calling several “well-established” local dealers to provide expanded service within the state. The company will also begin expanding its AgRevolution hub-and-spoke mobile dealer and service business model into the Buckeye State.

According to AGCO:

• The Ohio dealerships will all offer AGCO’s full brand portfolio, including Fendt, Massey Ferguson® and PTx products and services, going forward.

• Lowe & Young (Wooster, Ohio), Mayer Farm Equipment (Jeffersonville, Ohio), and North Star Hardware and Implement (North Star, Ohio) - the three local dealers AGCO has selected to fill Ohio Ag Equipment’s void - will continue operating in their current geographic areas with expanded product lines and services.

• AgRevolution will open multiple new locations across northern Ohio while also offering commercial application retail services throughout the state.

AGCO is asking that customers seeking more information on the dealer situation in Ohio contact one of the dealers listed in this article.

John Deere Launches New Gator Utility Vehicles

John Deere new utv uxv845.jpg
John Deere launches new gas Gator™ XUV 845 and diesel Gator XUV 875 utility vehicles designed to assist farmers and ranchers with a variety of jobs.
(John Deere)

It’s been a challenging last month or so at John Deere HQ: the company has been roundly criticized in mainstream media and by farmers on social media for laying off a large portion of its domestic workforce and its plan to move some U.S. production to factories in Mexico.

Today, a bit of positive news for the company: John Deere announced the launch of its new gas Gator XUV 845 and diesel Gator XUV 875 utility vehicles. The new utility vehicles notably offer several options for integrated precision ag technology.

According to John Deere, each new model can be customized to include a factory-installed GreenStar Ready option, giving owners the ability to add a StarFire receiver and universal display to the machine. A JDLink modem can also be included, enabling the Gator to be integrated into the John Deere Operations Center. John Deere says these integrations make it easier to accomplish tasks around the farm such as boundary mapping for autonomous technologies available today and in the future.

“This gives farmers a plug-and-play solution for adding precision ag components to the Gator,” said Eric Halfman, John Deere go-to-market manager for Gator utility vehicles. “The Gator XUV 845 and Gator XUV 875 make tasks easy to complete at a lower operating cost.”

The new models also feature enhanced operator comfort features and a larger, more versatile cargo box, according to the company. To learn more about the John Deere Gator XUV 845 and Gator XUV 875 utility vehicles, visit JohnDeere.com or contact your local John Deere dealer.

AgWeb-Logo crop
Related Stories
On the cusp of the 1980s farm crisis, Mark Hanna’s rookie years of farming were tough. Through relentless effort to pay down debt while investing in improvements to his operation, Hanna’s career has been one of perseverance and success, making him a 2025 Top Producer of the Year finalist.
Farmers put John Deere’s flagship technology to the ultimate test this year. Here’s what their successes and failures revealed.
Drones in tow, farmers were among the first to respond to the victims of Hurricane Helene.
Read Next
Fresh analysis from FAPRI finds passage of year-round E15 would bring limited near-term gains to corn prices, while SRE changes would put pressure on farm income and negatively impact soybeans.
Get News Daily
Get Market Alerts
Get News & Markets App